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General Motors Unveils Buick Regal for First Time in Six Years
As part of a total brand transformation, Buick will roll out the Regal nameplate for the first time in six years. Branding itself as a premium sport sedan, Buick hopes to target a younger generation of consumers. The new version is sleeker and more aerodynamic than previous models with an eco-friendly four-cylinder engine replacing the traditional V6. In addition, it's equipped with luxurious interiors and state-of-the-art technologies like interactive driver control systems that adjust to the driver's style. Drivers can test drive the Regal at local dealerships now and will be able to post video reviews, good and bad, to a social media website later this month. Shotlist: "Buick Regal is Back" B-Roll: -Buick Regal exteriors -Buick Regal interiors -Buick Regal running interiors -Buick Regal running exteriors -Manufacturing Featuring Soundbites from: -Bill Visnic, Edmunds Auto Observer.com -Roger McCormack, Buick Due to problems with spam only SalfordOnline members can now leave comments. Becoming a member of SalfordOnline only takes a minute, just hit the red Join Us button at the top right hand side of the page to create your Personal account. Got a news story? Need help with publicity for an event in Salford? Send it to newsdesk@salfordonline.com or call the SalfordOnline newsdesk on 0161 789 5377. |
