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    Posted by Editor on 5th February 2012 at 08:37 PM Video: Making Technology Work For Your Business
For smaller SMB’s lacking in manpower, the need to invest in technology to help them thrive in the current economic climate is becoming increasingly essential. Making use of the right available expertise and equipment is key to any small businesses growth plans. Similarly, tapping into the huge potential of social media allows for greater engagement with your customer base and enhances the chances of growing your operation’s revenues via peer-to-per advocacy. The jewellery business is no different in this regard, being a very personal industry where understanding your customer’s needs is essential to ensuring success. No one knows that better than Fiona McInroy and Chris Vane, founders of the online contemporary jewellery company, Damson Jewellery. Being an ecommerce company selling jewellery has its challenges, particularly when it comes to building trust and relationships with customers who are essentially buying items they have only ever seen onscreen before. This is where technology plays a very important role Chris and Fiona are here joined by Michael Wilson to talk about why small business owners should grasp the opportunities available to them via technology Due to problems with spam only SalfordOnline members can now leave comments. Becoming a member of SalfordOnline only takes a minute, just hit the red Join Us button at the top right hand side of the page to create your Personal account. Got a news story? Need help with publicity for an event in Salford? Send it to newsdesk@salfordonline.com or call the SalfordOnline newsdesk on 0161 789 5377. |
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